TERMS AND CONDITIONS

Program Overview
The Heyday In-Store Rewards Program (“Rewards Program”) is a loyalty program offered by Heyday to reward customers for qualifying in-store purchases. Participation is voluntary and subject to the terms outlined below.

Eligibility & Enrollment

• The Rewards Program is available to individual customers making qualifying in-store purchases.
• Enrollment is free.
• Customers must provide a first name, last name and valid email to enroll.
• Rewards are non-transferable and may only be used by the enrolled customer.

Earning Rewards

• Customers earn one (1) $20 reward for every $200 spent on qualifying in-store purchases. Gift card purchases are NOT included in reward accrual.
• Rewards are earned only on eligible merchandise and may exclude certain items or promotions, as determined by Heyday.
• Rewards have no cash value and cannot be exchanged for cash.

Reward Issuance & Availability

• Earned rewards will be automatically added to the customer’s rewards account.
• Rewards are typically available for use after the qualifying purchase is completed.
• Heyday is not responsible for rewards not credited due to system errors or incomplete customer information, though we will make reasonable efforts to resolve issues when notified.

Reward Redemption

• Only one (1) $20 reward may be redeemed per transaction.
• Rewards may be redeemed toward qualifying in-store purchases only.
• Rewards cannot be combined with certain other discounts or promotions, as determined by Heyday.
• Rewards must be presented or identifiable at the time of purchase to be redeemed.
• Unused rewards remain in the customer’s account until redeemed or expired.

Reward Expiration

• Rewards earned on or after March 1, 2026 will expire six (6) months from the date they are earned.
• All rewards earned prior to March 1, 2026 are grandfathered and do not expire.
• Expired rewards will be automatically removed from the customer’s account and cannot be reinstated.

Returns & Adjustments

• If a purchase that earned a reward is returned, the corresponding reward may be removed or adjusted.
• If a reward was redeemed on a returned purchase, the reward value may be deducted from the refund.
• Returns are subject to Heyday’s standard return policy.

Program Changes & Termination

• Heyday reserves the right to modify, suspend, or terminate the Rewards Program at any time, including changes to earning rates, expiration periods, or redemption rules.
• Any material changes will be communicated in advance when reasonably possible.
• Continued participation in the program after changes take effect constitutes acceptance of the updated terms.

Account Responsibility

• Customers are responsible for monitoring their rewards balance and expiration dates.
• Heyday is not responsible for lost, stolen, or misused rewards.
• Abuse of the Rewards Program, including fraud or misuse, may result in termination of participation and forfeiture of rewards.

Privacy

• Information collected as part of the Rewards Program will be handled in accordance with Heyday’s Privacy Policy.
• Customer information will not be sold and is used solely to administer the Rewards Program and related communications.

General Conditions

• Rewards are not transferable.
• Rewards may not be resold.
• Participation in the Rewards Program constitutes acceptance of these Terms & Conditions.