Celebrating Women

International Women's Month

Empowering women on and off the slopes

The 2024 International Women’s Day is March 8. This year, the month is dedicated to the message Inspire Inclusion. This theme is named for a time, when now more than ever, women need to understand the value of inclusion as we forge a better world. Because, when a woman has inclusion, she has a since of belonging, relevance and empowerment.

International Women’s Month is a worldwide call to action, inspiring various activities aimed at accelerating progress towards gender parity. For Heyday, it creates an opportunity for women-owned businesses, like ours, to provide awareness and uplift women by celebrating achievement and raising visibility.

Another part of the International Women’s Month mission is for like-minded partners to create fundraising and collaboration with organizations who support women. For the past four years, Heyday has focused our efforts in highlighting and sharing the stories of the many talented women in our very own community of makers, community members, neighboring businesses, leaders and our own team of brilliant women. This year, we’re thrilled to empower women on and off the slopes, as we join forces with the nonprofit Women of Winter, championing women's empowerment in the great outdoors.

Ski Like a Girl Socks for Women's Empowerment

Heyday is excited to kickoff Women’s International Month with an exclusive collection of Ski Like a Girl limited edition socks! For the month of March, 100% of proceeds from the sale of our exclusive Ski Like a Girl socks. The donation will directly support Women of Winter’s scholarship initiative and will advance their mission of fostering diversity and inclusion within the ski community.

Limited Edition Socks

Ski Like a Girl Adult Pink Sock

100% proceeds donated to
Women of Winter (ends 3/31/24)
$18

SHOP NOW

Ski Like a Girl Adult Check Sock

100% proceeds donated to
Women of Winter (ends 3/31/24)
$18

SHOP NOW

Ski Like a Girl Adult Green Socks

100% proceeds donated to
Women of Winter (ends 3/31/24)

$18

SHOP NOW

Ski Like a Girl Original White Socks

Not included in donation
$18

SHOP NOW
ABOUT WOMEN OF WINTER

Inspire. Educate. Empower.

Women of Winter is dedicated to enabling women and girls to embrace the thrill of the mountains and chase their dreams fearlessly.

With over 150 scholarships awarded, Women of Winter provides invaluable opportunities for women of color to access ski and snowboard education, including instruction and avalanche courses. Through education and mentorship, these women are empowered to lead and uplift their communities, forging pathways for others to follow.

CELEBRATE WITH US!

March 8 Ski Like a Girl In-Store Event

We’re excited to kick-off International Women's Month, with an in-store event on March 8, from 4-7pm! Enjoy local beer, meet the creator of Ski Like a Girl, Kimmie Geer, and build your own Ski Like a Girl beanie with fun embellishments. You can also pick up our limited-edition Ski Like a Girl socks and exclusive apparel, only available at the event. 100% of March proceeds from limited-edition socks and raffles will support Women of Winter. Raffles include a Heyday gift basket and a Ski Like a Girl gift basket.